The Outdoor Advertising Association of Michigan is honored to have received a 2010 Outstanding Traffic Safety Achievement Award from the Governor’s Traffic Safety Advisory Commission for donating billboard space to promote traffic safety campaigns.

In 2010, the association donated 24 billboards to make drivers aware of the ban on texting while driving and 17 boards to promote the November Operation C.A.R.E. (Combined Accident Reduction Effort) holiday traffic enforcement campaign. Limited resources often make it challenging to educate motorists about new traffic laws and often, the Michigan Office of Highway Safety Planning must rely on donated resources to get the word out. The Outdoor Advertising Association of Michigan is dedicated to providing important public awareness messages on behalf of nonprofit organizations.

CBS Outdoor Vice President of North Central Region Tom Carroll, president of the Outdoor Advertising Association of Michigan, accepted the award during a March 23, 2011 awards luncheon held at the Kellogg Hotel & Center in East Lansing, Mich.

>>Read the Oakland Press coverage of this distinction.

Tom Carroll with the Michigan Secretary of State Ruth Johnson during the March 23, 2011 awards luncheon.

Tom Carroll with Lynn Sutfin, chairwoman of the 2010 Award Selection Committee, during the March 23, 2011 awards luncheon.

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